Guardians of the Galaxy: The Live Immersive Experience
READY FOR AN OUT-OF-THIS WORLD ADVENTURE?
Secret Cinema return with a colossal new immersive world based on Marvel’s Guardians of the Galaxy movies. Audience members join their chosen Ravager Clan and compete to be Clan of the Galaxy in an immerive world filled with high-tech video technology
“Once we arrived in the live experience, it was truly a jaw-dropping moment of immersion as we entered into the entrance hub of Contraxia, a Wild West town with dancing robots and snow falling from the ceiling.” - Express
Every Guardian has to be present, so we worked with Disney Studio Labs and Framestore to bring Rocket Raccoon to life as living character, created using Unreal Engine and Apple ARKit Facial Tracking so that a live actor could ‘puppet’ Rocket and interact in realtime with the audience, guiding them through the experience.
We also created the hub of the competition - the Clan scoring system. As each audience member completes tasks, trades Earth Treasures or rescues stolen items, their units earned can be added to their Clan’s score, displayed across the world. We built the scoring system as a Unity app, feeding into an Unreal visualisation setup and then onwards into the show control system.
And as well as all that, we also created everything else seen on-screen, from in-world adverts and news reports, to the view of space from Knowhere’s viewing platform, to realising and programming a sequence of visual and lighting effects to accompany the movie!
Client:
Secret Cinema
Location:
Secret Location, London, 2022
Services:
Video & Projection Design
Technical Consultancy
Content Creation
Equipment Hire
Team:
Video Designer: Ian William Galloway
Systems Designer: Salvador Bettencourt Ávila
Lead Animator: Rafael Vartanian
Animator: Jachym Bouzek
Animator: Alize Sotelo
Animator: Rena Iizawa
Editor: Jacob Krumpolc
Software Engineer: Daberechi Ukoha-Kalu
Production Credits:
Director: Lucy Ridley & Justin Audibert
Production Designer: Name
Lighting Designer: Jessica Hung Han Yun
Sound Designer: Emmet O’Donnell
Photos:
© Luke Dyson
© Lee Arucci
© Marvel / Secret Cinema